Character Link
BroadcastingCharacterAnimationImmersive ContentOther
- Website : www.characterlink.co.kr
- Location : 409ho 273, Digital-ro, Guro-gu, Seoul, Korea
Character Link Co.,Ltd was established in 2014 with the goal of exporting various Korean content IPs to the world and creating various profit networks.
Character Link is a K-content global business specialist company.
Character Link develops and discovers K-contents with unique and diverse concepts and connects (links) original creators and IP users who wish to engage in various content businesses through various business forms, providing a total K-content business solution.
Content businesses have different success timings for each content due to their business characteristics.
Character Link has domestic and global content business rights for various K-contents such as characters, digital art, animation, illustration design, webtoons, web novels, and SNS content, and will constantly knock on the door of opportunity until the timing of success arrives.
Character Link's CEO, Tae-yeon Cho, worked as the head of the content licensing division at a content listing company (Son-O-Gong Co., Ltd.) for 10 years since 2005, and was in charge of the profit-making business of 67 various content IPs at home and abroad. He is focusing the content IP business know-how he gained through this on the domestic and globalization of Korean content IPs.
He has experience in handling 120 content IPs at home and abroad, including Spiderman (Marvel), Teletubbies (BBC), My Melody (Sanrio), Starcraft (Blizzard), Pingu, Domogun (NHK), Kirby (Dentsu), Taekwon V (Shin Cine), Octonauts (BBC), Ebichu, Ttung, Jelly Bear, Luet-Bidden Teletubbies, Star-Edger Man, My Melody, Starcraft, Pingu, Domogun, and Dingdongdang Kindergarten. We have developed various IP collaborations with famous domestic and international franchise brands such as Gongcha Korea, Arena Korea, CGV, Dunkin Donuts, Lotteria, Samsung C&T, and Photoism using Korean native design characters without animation, and have been focusing on the globalization of domestic IP for 11 years through continuous participation in Korean content exhibitions in countries around the world such as the US, Dubai, Sweden, Las Vegas, Spain, Japan, China, Malaysia, Hong Kong, Vietnam, and Indonesia.
Character Link is a K-content global business specialist company.
Character Link develops and discovers K-contents with unique and diverse concepts and connects (links) original creators and IP users who wish to engage in various content businesses through various business forms, providing a total K-content business solution.
Content businesses have different success timings for each content due to their business characteristics.
Character Link has domestic and global content business rights for various K-contents such as characters, digital art, animation, illustration design, webtoons, web novels, and SNS content, and will constantly knock on the door of opportunity until the timing of success arrives.
Character Link's CEO, Tae-yeon Cho, worked as the head of the content licensing division at a content listing company (Son-O-Gong Co., Ltd.) for 10 years since 2005, and was in charge of the profit-making business of 67 various content IPs at home and abroad. He is focusing the content IP business know-how he gained through this on the domestic and globalization of Korean content IPs.
He has experience in handling 120 content IPs at home and abroad, including Spiderman (Marvel), Teletubbies (BBC), My Melody (Sanrio), Starcraft (Blizzard), Pingu, Domogun (NHK), Kirby (Dentsu), Taekwon V (Shin Cine), Octonauts (BBC), Ebichu, Ttung, Jelly Bear, Luet-Bidden Teletubbies, Star-Edger Man, My Melody, Starcraft, Pingu, Domogun, and Dingdongdang Kindergarten. We have developed various IP collaborations with famous domestic and international franchise brands such as Gongcha Korea, Arena Korea, CGV, Dunkin Donuts, Lotteria, Samsung C&T, and Photoism using Korean native design characters without animation, and have been focusing on the globalization of domestic IP for 11 years through continuous participation in Korean content exhibitions in countries around the world such as the US, Dubai, Sweden, Las Vegas, Spain, Japan, China, Malaysia, Hong Kong, Vietnam, and Indonesia.
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Business Description
Character Link Co., Ltd.'s representative content IP (including global business rights)
1. Jelly Bear - Since its birth in 2020, it has been conducting licensing contracts with various famous domestic brands, and its brand awareness is increasing year by year. , (Brands that collaborated with Jelly Bear - Arena Korea/Photoism/Gongcha/CGV/Lotteria) and licensee
2. Jijugo (Kakao Page Webtoon 38 million views (2021) / 10 stars, 550,000 subscribers, 53,000 comments/260,000 Galaxy theme downloads
3.HoneyBunny Toing×Toshu -“Toing,” a soft and sweet bunny, and “Toshu,” a reliable and calm bunny, deliver cuteness, playfulness, and messages of comfort and healing. Targeting women in their 20s–40s, couples, and friends (Gen Z/MZ generation). Instagram followers: 300,000+, total reels plays: 330M+, overseas users: over 30%, female users: 70%. The brand is expanding into collaborations (Ediya Coffee, etc.), goods, emoticons, webtoons, and animation, with strong global growth potential.
4.Forceteller Kkalina x Doturi : Posteler is a popular Korean fortune app with more than 10 million cumulative app downloads, and it is a platform that provides fortune, tarot, astrology, and New Year's fortune. The mascot of the app, Cheongseolmo Carina, is a cute representative character, and it always appears on the first screen of users' phones who watch the fortune app every morning and is expanding the brand into a character that symbolizes fortune
Average sales of online fortune items for three years in 2023, 2024, and 2025: 12 billion won (year) and 60% of young women in their 20s and 30s are representative characters of Korea's younger generation's fortune app.
The Posteler app, a free fortune service (app) used by more than 10 million users, presents a variety of content from the secret to today's fortune, is updated every year, including New Year's fortune, and is accessible through the web and apps.
Karina is a character of Cheongseolmo (blue hare), the symbol of Posteller, and Instagram (@kkalina_toon) has more than 120,000 followers (January 2026) and fan art and goods are popular.
In 2025, products such as dolls, cushions, and rice cakes were produced with Tumblebuck funding, and they are also appearing in the game "Play Together" to provide fortune contents.
7-Eleven Collaboration (2025.1) : Launch of lunch boxes, gimbap, and dumpling products
For a month in February 2026, Everland is scheduled to operate a New Year's luck consultation corner in Aberland (offline)
5. Minibean & Bigbean - A representative couple emoticon character in Korea, it has opened about 40 series over the past 3 years, and has held two Hyundai Department Store pop-up stores in 2022 and 2023, and its recognition is steadily increasing with the number of artist followers exceeding 47,000/February 2023)
6. Dalli in Moonshadow - We are in the process of domestic and global collaboration with the global photo brand, Photoism, using K-Art character IP, and the goods in collaboration with Korean traditional literature are being sold through cloud funding and offline bookstores. 5. Juka (Main supporting character from the comic Maple Story that sold 18 million copies)
7. Detective Pete - The world's first ESG animation that naturally blends environmental and climate issues with EBS documentary and 3D animation
8. The Land Where Silver Rain Falls (Representative work of Imira, the representative pure romance cartoonist of the 90s) - Start of licensing business
9. Luet Biden (Various promotions with Korean Air, Lotte Hotel, CGV, Lotte Food, Dunkin Donuts)
10. Kebe Letters (World Character Museum Character/One of only two character museums in the world located in Songdo)
11. Butterfly's Adventure (Animation of webtoon work by famous webtoon artist Kim Bo-tong)
1. Jelly Bear - Since its birth in 2020, it has been conducting licensing contracts with various famous domestic brands, and its brand awareness is increasing year by year. , (Brands that collaborated with Jelly Bear - Arena Korea/Photoism/Gongcha/CGV/Lotteria) and licensee
2. Jijugo (Kakao Page Webtoon 38 million views (2021) / 10 stars, 550,000 subscribers, 53,000 comments/260,000 Galaxy theme downloads
3.HoneyBunny Toing×Toshu -“Toing,” a soft and sweet bunny, and “Toshu,” a reliable and calm bunny, deliver cuteness, playfulness, and messages of comfort and healing. Targeting women in their 20s–40s, couples, and friends (Gen Z/MZ generation). Instagram followers: 300,000+, total reels plays: 330M+, overseas users: over 30%, female users: 70%. The brand is expanding into collaborations (Ediya Coffee, etc.), goods, emoticons, webtoons, and animation, with strong global growth potential.
4.Forceteller Kkalina x Doturi : Posteler is a popular Korean fortune app with more than 10 million cumulative app downloads, and it is a platform that provides fortune, tarot, astrology, and New Year's fortune. The mascot of the app, Cheongseolmo Carina, is a cute representative character, and it always appears on the first screen of users' phones who watch the fortune app every morning and is expanding the brand into a character that symbolizes fortune
Average sales of online fortune items for three years in 2023, 2024, and 2025: 12 billion won (year) and 60% of young women in their 20s and 30s are representative characters of Korea's younger generation's fortune app.
The Posteler app, a free fortune service (app) used by more than 10 million users, presents a variety of content from the secret to today's fortune, is updated every year, including New Year's fortune, and is accessible through the web and apps.
Karina is a character of Cheongseolmo (blue hare), the symbol of Posteller, and Instagram (@kkalina_toon) has more than 120,000 followers (January 2026) and fan art and goods are popular.
In 2025, products such as dolls, cushions, and rice cakes were produced with Tumblebuck funding, and they are also appearing in the game "Play Together" to provide fortune contents.
7-Eleven Collaboration (2025.1) : Launch of lunch boxes, gimbap, and dumpling products
For a month in February 2026, Everland is scheduled to operate a New Year's luck consultation corner in Aberland (offline)
5. Minibean & Bigbean - A representative couple emoticon character in Korea, it has opened about 40 series over the past 3 years, and has held two Hyundai Department Store pop-up stores in 2022 and 2023, and its recognition is steadily increasing with the number of artist followers exceeding 47,000/February 2023)
6. Dalli in Moonshadow - We are in the process of domestic and global collaboration with the global photo brand, Photoism, using K-Art character IP, and the goods in collaboration with Korean traditional literature are being sold through cloud funding and offline bookstores. 5. Juka (Main supporting character from the comic Maple Story that sold 18 million copies)
7. Detective Pete - The world's first ESG animation that naturally blends environmental and climate issues with EBS documentary and 3D animation
8. The Land Where Silver Rain Falls (Representative work of Imira, the representative pure romance cartoonist of the 90s) - Start of licensing business
9. Luet Biden (Various promotions with Korean Air, Lotte Hotel, CGV, Lotte Food, Dunkin Donuts)
10. Kebe Letters (World Character Museum Character/One of only two character museums in the world located in Songdo)
11. Butterfly's Adventure (Animation of webtoon work by famous webtoon artist Kim Bo-tong)