MAZAR (Incheon International Airport)

Game
Year of Production
2020
Content Type
Action/Adventure
Target Age
Kids
Art
AR
Service Step
In Service

Summary

MAZAR is an experiential maze content for young passengers at the Incheon International Airport Family Center. It provides an interactive playground filled with exploration, turning long airport wait times before departure into a memorable adventure.
The space features a blue ocean maze where children explore pathways to collect hidden AR marine friends and complete "my own aquarium." Scanning tags with a dedicated app brings sea creatures to life onscreen. This digital mission requires finding all tags, naturally encouraging kids to physically explore the space rather than just staring at a screen.
Built with BRiCKiT for this airport edition, future versions will use the modular system "TiLiT." TiLiT enhances visual aesthetics with refined colors while ensuring top structural safety for secure play. Combining physical maze navigation with AR collection, MAZAR stimulates physical activity, curiosity, and achievement for families.

Company Profile

Game Immersive Content

Therabyte Labs., Inc.

Therabyte Labs (Inc.) is an interactive media contents company founded by Bang Hyun -woo, a professor of engineering at Seoul National University and co -representative of media artist Heo Yoon -sil. Bang Hyun -woo and Heo Yun -sil have been an interactive media studio EVERYWARE, and have been introducing innovative interactive media works at art galleries and experience halls in over 20 countries around the world for over 10 years, at the labs and podiums of the College of Engineering and the College of Art for the past 20 years, which has become a technical basis for Therabyte Labs. Therabyte Labs is an interactive media contents company that intends to promote children's physical activity and intelligence through games based on its own motion sensing technology. By combining 50 kinds of physical activity -linked digital games with STEAM educational contents, we will play a role in stimulating children's body, psychology and social development and helping healthy growth. The children's experience playground, which utilizes its contents, was operated by the Funtory House, and was able to develop a realistic game that responded to the behavior of children according to each developmental stage. Currently, the company provides an integrated sensor-content-hardware integrated solution that can be serviced to play, education, and treatment institutions, and provides standardized platforms and subscription contents that are freely compatible with various games and body-sensitive input devices. The second business of the company is an eco -friendly spatial sculpture module that can easily disassemble, assemble, and reuse, to create a variable exhibition space. We launch a <Brickit> that stacks the three-dimensional modules and a <TiLiT> system for the highly freedom art wall production, and is supplied to many companies and institutions that want to practice Zero-Waste.

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