NewMove
NewMove Co., Ltd. is a content tech startup that develops and operates an AI-powered choreography copyright management platform.
By leveraging multimodal AI (video, pose, audio, and metadata), the platform automatically detects choreography in performance videos and generates usage evidence reports to support royalty claims. It features a differentiated choreography copyright detection engine that integrates pose estimation, multi-object tracking, motion fingerprinting, and DTW (Dynamic Time Warping) similarity analysis.
The company has completed registration as a copyright agency intermediary with the Korea Copyright Commission and is currently contracted with approximately 50 Korean choreographers, conducting initial market validation.
Its revenue model combines a B2B SaaS subscription with royalty-based fees, primarily targeting entertainment companies, MCNs, and digital platforms as key customers.
By leveraging multimodal AI (video, pose, audio, and metadata), the platform automatically detects choreography in performance videos and generates usage evidence reports to support royalty claims. It features a differentiated choreography copyright detection engine that integrates pose estimation, multi-object tracking, motion fingerprinting, and DTW (Dynamic Time Warping) similarity analysis.
The company has completed registration as a copyright agency intermediary with the Korea Copyright Commission and is currently contracted with approximately 50 Korean choreographers, conducting initial market validation.
Its revenue model combines a B2B SaaS subscription with royalty-based fees, primarily targeting entertainment companies, MCNs, and digital platforms as key customers.
