Man in Hanbok
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- Types of genre
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Other
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- Year of Production
- 2026
Video
Summary
A Man in Hanbok is a historical mystery IP centered on Jang Yeong-sil, the genius scientist of the Joseon Dynasty. After the 1442 incident in which King Sejong’s royal palanquin broke, Jang disappears from official records. Centuries later, a painting titled A Man in Hanbok appears at a London auction, reopening the question of where he went and what role he may have played in world history. From Joseon to Ming China’s Zheng He fleet, the Vatican, Renaissance Florence, and young Leonardo da Vinci, the story expands into a cross-civilizational adventure.
Built on the question, “What if a scientist from Joseon changed world history?”, the IP combines history, science, art, religion, power, and conspiracy. It has been adapted into a musical, webtoon, and AI feature film, proving its OSMU potential. The AI film was invited to the Busan International AI Film Festival and won the Grand Prize at the Korea AI Film Festival. In the U.S. market, it has potential as a series, remake, or spin-off
Built on the question, “What if a scientist from Joseon changed world history?”, the IP combines history, science, art, religion, power, and conspiracy. It has been adapted into a musical, webtoon, and AI feature film, proving its OSMU potential. The AI film was invited to the Busan International AI Film Festival and won the Grand Prize at the Korea AI Film Festival. In the U.S. market, it has potential as a series, remake, or spin-off
Company Profile
Broadcasting
BOXMEDIA is a Korean content production company founded in 2009, with over 3,100 episodes across entertainment, factual, drama, and new media. Through partnerships with KBS, MBC, SBS, tvN, JTBC, and Channel A, the company has built strong planning and production capabilities, while its YouTube IP “No Prepare” proved its reach in the digital market. BOXMEDIA is expanding into AI films and AI-hybrid content by combining production know-how with generative AI technology. Its AI feature film “A Man in Hanbok” was released nationwide, invited to the Busan AI Film Festival, awarded the Grand Prize at the Korea AI Film Festival, and broadcast as a KBS special. The company is developing AI-based IPs including “Persian Prince and Shilla Princess” and “The Blade Within,” aiming for global distribution.