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SWEET MONSTER

Year of Production
2014
Content Type
Character
Target Age
all
Product Type
Others
Production Stage
IP
Detailed Genre
Entertainment

Video

Summary

Life is like a spinning wheel. Our body and brain need some sweets when we are fully filled of stress and painful sadness.

We can easily forget it and became happy with this little sweetness.

Moreover, we can rush for our better future. We need that kind of thing.

Sweet monsters live in the land of sweetness and happiness, Sweet land. 13 monsters run a factory in sweet land, where they gather all the stress of the people and changing to some sweetness.

When you need sweetness while living a tired and stressful daily life, they will move right away if they hear some unhappiness news…..Wherever they can, they are gonna move by truck and change that place to the festival of happiness and joy with some sweet presents.

Company Profile

Sweet Monster Logo

Game Character Animation Fashion Immersive Content

SWEET MONSTER INC.

Sweet Monster aggressively entered overseas markets rather than domestic markets for business development and issue by applying Korea's first character to F&B business, and has grown into a global brand that spreads various contents and exports pleasant culture with characters and F&B convergence models.

Sweet Monster, which has the advantage of expanding and developing characters infinitely with the motif of various desserts such as chocolate, lemon, popcorn, cookies, and cake under the slogan "Life is bitter, Enjoy Sweet," is a global brand that has exported to six foreign countries in a short period of time "While the character business usually increases awareness through animation and expands its business based on it, it is very innovative to use dessert menus as a motif," and has entered the metaverse/NFT/blockchain game business through Sweet Monster's unique O2O interaction.

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