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2023 캐릭터산업백서_영중문 요약본

2024-01-30 한국콘텐츠진흥원
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#캐릭터 #산업 #영문 #중문 #요약본 #백서

주요내용

  • 2023 CHARACTER INDUSTRY WHITE PAPER | SUMMARY | ENGLISH / 中文 | Character | 표지 이미지

  • 2023 Character Industry White Paper - English and Chinese Summary

    Table of Contents

    • PART 1. Usage Status
      • 1.1. Survey Design
      • 1.2. Frequency of Using Character Content
      • 1.3. Most Favored Character
      • 1.4. First Recognition of the Most Favored Character
      • 1.5. Reason for the Most Favored Character
      • 1.6. Experience of Purchasing Real-life Character Goods
      • 1.7. Type of Real-life Character Goods Purchased
      • 1.8. Experience of Purchasing Goods Created by Featuring Character IP
      • 1.9. Types of Goods Created by Featuring Character IP
      • 1.10. Experience of Purchasing Digital Character Merchandise
      • 1.11. Monthly Average Expenditure of Character Usage
      • 1.12. Character’s Impact on Merchandise Purchasing Decisiond
      • 1.13. Influence of Authenticity on Character Merchandise Purchasing Decisions
      • 1.14. Scope of Additional Expenditure for Merchandise Featuring Character IP
    • PART 2. Support Project
      • 2.1. Production Capabilities Enhancement
      • 2.2. Distribution Support

    Summary

    • - The subjects of this survey are people between the ages of 3 and 69 living across the country who have used real-life or digital character content “more than once every two to three months” in the past year.

※ For more details, please refer to the attached (PDF) file.

첨부파일 2023 캐릭터산업백서_영중문 요약본.pdf
해당장르 :
캐릭터
해당국가 :
한국

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