Company
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FORMOD
Fashion Startup
- FORMOD is a lifestyle brand redefining modern bags through patented functionality and design-driven solutions. With insulated and partitioned features, we align with global trends in wellness and meal prep. In today’s diverse lifestyles, FORMOD enhances how we live—not just what we carry.
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Rumong Studio Inc.
Game Animation Immersive Content
- Rumong Studio is a company based in Daegu that develops AI-driven character IPs for the global market, centered on its flagship AI K-POP idol IP, FÉLIN.
FÉLIN has proven global fan engagement and market viability through Kickstarter, a global online merchandise shop, and participation in K-EXPO events in Canada, Spain, and the UAE in 2025.
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WISE ON MEDIA
Game Animation Music
- WiseOnMedia Co., Ltd. is a music edutainment company creating a new music education culture by utilizing diverse and vibrant content to enable many people to receive music education easily and enjoyably.
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MBC America
Broadcasting
- Founded in 1991 in Los Angeles, California, MBC America broadcasts, distributes, and sells programs from MBC in Korea to United States, Canada, and Latin America.
MBC is a public broadcaster established in 1961 in Korea, and it has become a leading broadcaster in the Korean content industry by producing popular dramas and entertainment shows for 60 years. MBC's content has been exported to 50 countries in Asia and around the world, and its representative programs include "King of Mask Singer," "Physical 100," and "Daejanggeum."
MBC America is a U.S. subsidiary of MBC and is responsible for broadcasting rights and format sales of all of MBC's content, including dramas, entertainment, and documentaries, in the U.S., Canada, and Latin America.
MBC America works closely with major U.S. broadcasters and production partners and has licensed globally successful formats including The Masked Singer to FOX and Celebrity Show-Off to TBS. The Masked Singer has been exported to over 50 countries worldwide and remains one of the most successful unscripted formats in the global market. In the U.S., the FOX adaptation has aired through Season 14, underscoring the format’s long-term appeal and MBC America’s strength in global format development and localization.
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studiowow
Broadcasting
- Studio WOW is the Republic of Korea's leading company in premium vertical micro-drama, with multiple productions selected as hit titles on major short-form drama platforms across Korea, Japan, and globally.
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LIGHT FILM
Character Cartoon Animation
- Light Film is a creative content powerhouse specializing in "emotional healing" through its original IP, 'Banjang Park.' We deliver comfort and happiness to modern audiences by bridging the gap between online and offline experiences with multi-platform content, including premium merchandise and immersive media art. By integrating educational value with artistic excellence, Light Film is redefining the K-content paradigm. Our goal at K-EXPO USA 2026 is to validate the global potential of our 'K-Healing' IP and establish strategic partnerships in North America to leap forward as a globally recognized brand.
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ARAN STORY
Fashion
- Aran Story Hanbok pursues design for the creative succession of traditional culture and promotion of various world cultures, and all clothes contain a story. Aran Story hanbok is the clothing that adds modern comfort based on traditional beauty and makes me shine more by pursuing specialness.
As the world pays attention to the status of the Korean Wave, Aran Story is carrying out a cultural property project. Based on my career as a cultural heritage commentator for more than 10 years, I am working to spread awareness that hanbok is not just a piece of clothing, but a cultural asset, by designing Korean cultural heritage in hanbok. In addition, cultural heritage design produces original and unique products by designing not only everyday hanbok, but also scarves, handkerchiefs, and bags.
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SEOBUK CO., Ltd.
Broadcasting Game Character Cartoon Animation Fashion Music Startup Immersive Content
- - Operating the top unmanned photo booth, Photoism, in the domestic market.
- Distributing photo content through 1000 domestic and international stores and over 2000 kiosks.
- Approximately 5.4 million monthly visitors on average.
- Monthly average of 3.9 million mobile QR accesses (95% of visitors).
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THE GREAM COMPANY
Immersive Content
- The Gream Company is a South Korea–based creative art production company specializing in the planning and production of media art.
Guided by the motto “Art that everyone can enjoy,” we design and produce immersive media art museums and exhibitions that seamlessly integrate technology and artistic expression. We oversee the entire process—from concept development to final production—providing tailored exhibition solutions that reflect the unique characteristics of each space.
Over the past decade, we have successfully planned and produced more than 14 trick art museums across Korea and around the world. More recently, we have demonstrated our expertise through major projects including "Museum HEI," a leading media art museum in the Seoul metropolitan area, and the media art content for Dior’s heritage exhibition, "Designer of Dreams in Seoul."
From planning and design to installation, The Gream Company delivers fully integrated, high-quality results where artistic creativity and technological innovation come together.
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Sidewalk Entertainment Inc.
Immersive Content
- Sidewalk Entertainment Inc. is an AI startup pioneering new paradigms in content creation and consumption through real-time motion recognition technology. By leveraging advanced AI capabilities, the company delivers immersive and interactive user experiences while leading the evolution of global K-pop dance culture.
STEPIN, developed and operated by Sidewalk Entertainment, is an AI-powered K-pop dance platform that integrates social media dynamics with gamification elements. Utilizing real-time motion recognition AI, STEPIN enables quantitative analysis and evaluation of dance performances, fostering user engagement through competition, participation, and reward-driven mechanics.
STEPIN is available in two formats: a mobile application and an arcade platform.
The mobile app has achieved over 370,000 cumulative downloads worldwide, establishing a solid global user base. Meanwhile, the arcade version is currently undergoing global proof-of-concept (POC) deployments. Amid the rapid expansion of K-culture, STEPIN has demonstrated exceptional traction at festivals and on-site events, consistently generating high engagement and enthusiastic participation as a next-generation experiential content platform.
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