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SOMETHING SPECIAL
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"When everyone is looking for Something New, We provide SOMETHING SPECIAL"
‘SOMETHING SPECIAL’ is Korea’s first ever, TV Format specialized, creativity based global content development, production and distribution business operator.
"We CONNECT and CREATE"
SOMETHING SPECIAL is distinguished of its two-sided mission, as Creator and Distributor of original content.
First, we CONNECT Korean creators • production companies • business operators with international content players and partners.
Second, we CREATE original content in order to drive Korean creativity into international premium content.
Within these two roles of SOMETHING SPECIAL, we combine our core competency of Development, Production, Distribution, and Commerce business, in order to become the leading Korean Wave Content Powerhouse.
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HARAMOON COSMETIC
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HARAMOON Cosmetic is a dermocosmetic brand that combines the wisdom of traditional Korean herbal ingredients with modern skin science. Originating from the founder’s long-standing skin concerns, the brand focuses not on temporary symptom relief, but on restoring the skin’s natural balance and healthy cycle.
With carefully designed formulations, pH-balanced systems, and low-irritation approaches, HARAMOON develops products that can be used safely every day, even for sensitive and compromised skin. The brand also meets global standards through EU CPNP registration, U.S. MOCRA compliance, and German Derma Test certifications, while validating both safety and efficacy through clinical and various testing methods.
Rather than following trends, HARAMOON pursues essential skincare that customers can always return to.
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Character
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Startup
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Immersive Content
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Other
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Kokozi Co., Ltd.
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Kokozi Co., Ltd. is an AI-powered screen-free platform company dedicated to providing healthy audio-centered content experiences for young children while addressing concerns over excessive screen exposure.
The company has built an integrated ecosystem consisting of Kokozi House smart audio devices, NFC-enabled character figures called Arties, a mobile application, and Kokozi Allday subscription services.
Kokozi has sold more than 160,000 audio devices and 1.2 million character figures, generating KRW 14.6 billion in revenue in 2025 and achieving monthly operating breakeven in December 2025.
Following the establishment of its Taiwan subsidiary in 2024, Kokozi achieved the No.1 ranking in the toy category on Taiwan's leading e-commerce platform MOMO and received the Safe & Toy Award (Most Popular Product), demonstrating strong international product-market fit.
With proprietary AI-powered personalization technology and a portfolio of 1,767 intellectual property assets, Kokozi is evolving into Asia's leading screen-free family platform. The company has raised approximately KRW 27.8 billion in cumulative funding from leading venture capital and strategic investors.
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Broadcasting
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Animation
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Immersive Content
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VIKING-LAB CO., LTD.
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Viking Lab is a media technology company developing AI-based video content solutions.
The company focuses on VIKA, an AI-powered video remastering platform, as well as intelligent media asset management, AI-driven search, and generative AI-based editing and production automation technologies.
Viking Lab supports broadcasters, production companies, and media enterprises in managing, restoring, and utilizing their video assets more efficiently, creating new possibilities for content production and distribution through AI technology.